Variable Data Printing (VDP)
Variable Data Printing (VDP), also known as Variable Information Printing (VIP) or Variable Imaging (VI), makes it possible to print personalized materials on a large scale during a single printing process.
At Formplus, you can change elements such as text, graphics, and images in your printed materials based on data from a database or external file, allowing for personalized and targeted print outputs.
Address your recipients by name, show them custom visuals, and include custom messages on flyers, brochures, labels, booklets and more, to boost engagement with your print materials.
Four in five organizations report an uptick in responses since implementing personalization via variable content documents. Get a free estimate for your Variable Data Printing project today!
PlanetPress Suite
Formplus has been implementing Variable Data Printing solutions with the PlanetPress software suite since 1986. We can provide you with the benefit of expertise acquired while developing over 200 projects.
PlanetPress Suite makes it easy to create and print variable-content transactional and promotional documents. It also facilitates advanced distribution and print process management capabilities.
Documents created with PlanetPress Suite can be printed, archived, emailed and faxed through a sophisticated distribution management process with PlanetPress Watch.
Create your transactional, promotional or transpromo documents, in colour or black and white, to give your customer only the information they want to see. For maximum return on investment, turn your transactional documents into promotional tools.
The PlanetPress Suite is made up of modular applications. Each module in the suite can be implemented separately, thus providing a solution tailored to the needs of each business.
Benefits of Variable Data Printing with Formplus
- Print complex documents at high speed thanks to automated workflows
- Benefit from managed distribution via multiple channels
- Convert receipts, invoices and other transaction documents into promotional materials
- Extract information and enter data from most hosts, including ODBC-compliant databases and native XML format
- Leverage web technologies to optimize business processes or communicate with external e-commerce applications (web-to-print)
- Enjoy more printing flexibility and custom document design
- Increase response rates and optimize customer loyalty through document personalization
- Benefit from integrated archiving
- Eliminate the printing and storage of preprinted forms
- Eliminate errors due to manual interventions
Variable Data Printing Services and Products
Formplus offers managed Variable Data Printing, distribution and archiving services.
We analyze, design and implant data, then follow up with after-sales service and distribution outsourcing.
Our print management offer includes the production of custom business forms of all types, including transaction documents, insurance documents, and financial documents; sales, shipping and storage forms; and reports.
Formplus also facilitates the commercial printing of promotional documents, including targeted advertising materials (flyers, brochures, letters, postcards, etc.), mailings (envelopes, labels, certificates, invitations etc.), and more.
View examples of variable content documents.
Variable Data Printing for All Sectors
Formplus is proud to serve a wide variety of sectors with Variable Data Printing services:
- Graphic arts and advertising
- Insurance
- Financial services
- Logistics
- Manufacturing
- Distribution and retail
- Supply chain management
- Public transport
- Organizations and associations
- Government and para-public organizations.
Discover examples of how various companies have made the most of variable content documents to create customized communications.
You can also contact us directly: fill out the form below to reach out to a service specialist or get a free Formplus estimate.